Saturday, May 5, 2012

International Fragrance Awards 2012 – Prada dares, Chanel Chic & Burberry what?

Fragrances are one of the most delicious accessories one can wear. Evoking memories, turning heads, raising compliments, even transcending the worst hair day. However, now I’m so aesthetically traumatised by the conflict of wearing city-centric fragrances in the countryside, I’ve taken to spritzing myself with L’Occitane Lavender air freshener. Not ideal. Have been planning the Tweed Tea & Wellies rural couture fragrance for months, but progress is slower than sales of Mariah Carey’s “Lollipop Bling” perfume.  Thankfully this week’s Marie Claire International Fragrance Awards 2012 have renewed my enthusiasm for smelling beautiful.

And the Grand Prix goes to…. Chanel No. 19 Poudré.  Reinforcing (yet again) that “Style never goes out of Fashion.” I’d love to say that it’s the lingering powdery iris notes with a touch of sandalwood that make Chanel No. 19 so deserving of this prestigious accolade. For some, maybe it is. Sadly, I can’t tell the difference between high notes and low notes, let alone sandalwood and musk.  So for me, the gorgeousness of Chanel No. 19 is that it’s bottled Parisian Chic. Light dusting of powder and soft cashmere sensuality accented with an exquisite silk scarf of fleur de lys.  Dab dab of Chanel No.19, natural make-up, bright red lips, hair coiffed within an inch of its life, perfect nails and outfit coordinated right down to the shoes … you’re en route to becoming a Parisian style icon.  Or the next Ines de la Fressange (Chanel Ambassador). Just never carry a handbag larger than your dog.

Moving along, Prada has made me proud (yet again) by winning Most Daring Fragrance for Women.  Despite Prada’s reputation for forward-thinking design, no-one expected Miuccia to release the daring little perfume, Prada Candy.  Apparently she was in the mood for something sweet. Once you get your head around wearing a vanilla-caramel gelato, the-delicate sugar scent is addictive. Sweet cherry on top is the delicious bottle. Couture Candy, you've got my vote.

Finally, the Best Packaging Award went to Burberry Body. Usually Burberry has the royal seal of fabulousness, however in this instance I cannot for the life of me understand a) why Burberry Body packaging is so ordinary and b) how on earth they won Best Packaging.  It’s not bad but …..

I'm convinced more than ever that there's a huge gap in the fragrance market for Tweed Tea & Wellies country couture perfume. These others are all gorgeous perfumes but none are suitable to be worn with wellies. Making anything couture takes times so for now I'll have to suffice with air freshener.

If you enjoyed this article please LIKE us on Tweed Tea and Wellies Facebook page here. We'd love that! Also whilst you're at it why not follow us on Twitter @pradagoesrural 

No comments:

Post a Comment